How to earn a clients trust, fast.
𝐓𝐡𝐞 𝐬𝐡𝐨𝐩𝐩𝐢𝐧𝐠 𝐜𝐚𝐫𝐭 𝐢𝐬 𝐭𝐡𝐞 𝐮𝐥𝐭𝐢𝐦𝐚𝐭𝐞 𝐥𝐢𝐭𝐦𝐮𝐬 𝐭𝐞𝐬𝐭 𝐟𝐨𝐫 𝐰𝐡𝐞𝐭𝐡𝐞𝐫 𝐚 𝐩𝐞𝐫𝐬𝐨𝐧 𝐢𝐬 𝐜𝐚𝐩𝐚𝐛𝐥𝐞 𝐨𝐟 𝐬𝐞𝐥𝐟-𝐠𝐨𝐯𝐞𝐫𝐧𝐢𝐧𝐠.
To return the shopping cart is an easy, convenient task and one which we all recognize as the correct, appropriate thing to do.
To return the shopping cart is objectively right.
There are no situations other than dire emergencies in which a person is not able to return their cart. Simultaneously, it is not illegal to abandon your shopping cart. Therefore, the shopping cart presents itself as the apex example of whether a person will do what is right without being forced to do it.
No one will punish you for not returning the shopping cart, no one will fine you or kill you for not returning the shopping cart, you gain nothing by returning the shopping cart. You must return the shopping cart out of the goodness of your own heart. You must return the shopping cart because it is the right thing to do. Because it is correct.
Contractors and Tradesmen are the number one group exposed to this shopping cart phenomenon on a DAILY basis. Most of the work we do is hidden and out of sight. It is this phenomena that causes the unique relationship between contractor and home owner.
"How will I know if they will do what they said they would do?"
"How will I know they will deliver on their word?"
"How will I know that they are not cutting any corners?"
These are common questions and concerns that are pondered on a daily basis and as contractors we must be able to sympathize and address their concerns.
At Contracting.com, we found that the ability of a contractor and tradesmen to handle these concerns, whether directly or indirectly, is the number one indicator of the level of success that they have.
This is because, trust, is the biggest commodity in the industry.
Knowing how to build trust, to keep it, and to grow it are three distinct skillets that must be acquired individually through out your sales cycle.
Otherwise, the shopping cart phenomenon will ultimately drive potential customers away.
To learn how to deal with this phenomenon and how to implement the right sales system in your business to build trust with your clients, click here:
go.Contracting.com